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Saturday, April 6, 2013

SOLAR NEWS PROGRAMS TO WATCH OUT FOR IN THE SOLAR NEWS CHANNEL




SOLAR NEWS CHANNEL
Inform. Inspire.

Solar News Channel is a news and information channel that aims to inform and inspire by telling the Story of the Filipino. It has local and foreign news and information programs to give the viewers a wider perspective on current issues. It carries a number of international shows that reflect the lifestyle of our upscale, adult viewers who seek empowering information that we hope will encourage and inspire action.

TARGET MARKET

Our primary target viewer is the upper income and middle class market. This segment is best described demographically by age (30-50 years old) and income status (AB upper C). They hunger for conversation currencies and prefer to access information on many touch points. They look for both local and global perspectives. They are driven to make their mark in the world.

THE CHANNEL

Solar News is the latest news broadcast organization in the country. It aims to elevate the level of public discourse and provide news that viewers can actually use. Its vision is to establish a multi-level platform in delivering relevant, timely and factual information to the Filipino people. Solar News will tell the story of the Filipino.


SOLAR DAYBREAK

Anchor Jing Magsaysay reviews and updates yesterday’s stories, and gives you information you need to start your day right: the weather, traffic and developing stories. This early, Solar news reporters are already out in the field gathering news and getting pulse of the people.


SOLAR HEADLINES

News move at the speed of life, so why wait for 6 in the evening to get informed? Solar Headlines keeps the viewers armed with news as they happen and where it happens. The news updates are anchored by Amelyn Veloso and Claire Celdran.


SOLAR NEWSDAY

Anchor Mai Rodriguez serves a fulfilling mix of early morning news, top stories here and abroad, weather and features. Those having late lunches will get tips on where it is best to go and what route to take to beat midday traffic.

SOLAR NEWS CEBUANO
Solar News Cebuano is the flagship regional newscast of Solar News Channel. It currently airs weekdays at 12:30 p.m. (PST) after Solar News Day. It is the first regional newscast produced by Solar News and the first national newscast in Cebuano.

 

SOLAR NETWORK NEWS

A comprehensive newscast featuring stories gathered by Solar’s News Teams and in-depth reports of senior Solar Journalists. It also provides viewers with updates from Asia and around the world plus information on the weather, sports and entertainment. This primetime newscast is hosted by Pia Hontiveros.


SOLAR NIGHTLY NEWS

Anchor Nancy Irlanda makes sure that you end your day informed and inspired. Nightly News wraps up and updates the news of the day so that viewers will not miss out on anything. With her strong business background, Nancy also interviews movers and shakers of the business industry.


SOLAR SPORTS DESK
Solar Sports Desk is a 30-minute show that vows to give you the latest local and international sports news! Hosted by veteran sports anchors Jinno Rufino, and Cesca Litton, the show airs simultaneously on Solar News Channel and Solar Sports every Monday-Friday at 10:30pm. http://www.solarsportsdesk.ph

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